Since 1909, the Belgian sauce manufacturer Pauwels has been producing the best Belgian sauces, vinaigrettes and deep-frying fats and oils for the professional user in food service. With Alterego as creative partner for the last few years, not only has the entire product range been restyled and the positioning strengthened, but also a brand-new food service website was launched, and various creative concepts, advertisements, stand designs and animated videos were developed by Alterego.
With the main theme ‘Adventure’ as a framework for the marketing activities of Pauwels, Alterego turns the spotlight on the new catering packagings of these Belgian sauces. The packagings are an adventure on themselves. From an exciting Mystery Sauce, to an Andalouse and an exotic Hawai Sauce; the packagings represent adventurous flavors that the consumer will taste. Your snack suddenly becomes an adventure!
www.pauwels-sauces.be | www.pauwels-sauces.com