{"id":7012,"date":"2022-10-18T12:53:54","date_gmt":"2022-10-18T12:53:54","guid":{"rendered":"https:\/\/alteregomarketing.com\/portfolio\/natures-pride\/"},"modified":"2023-08-16T13:18:39","modified_gmt":"2023-08-16T13:18:39","slug":"natures-pride","status":"publish","type":"portfolio","link":"https:\/\/alteregomarketing.com\/en\/portfolio\/natures-pride\/","title":{"rendered":"Natures pride"},"content":{"rendered":"[vc_row thb_full_width=”true” thb_scroll_bottom=”true” thb_scroll_bottom_style=”style2″ thb_scroll_bottom_color=”light” thb_video_overlay_color=”rgba(0,0,0,0.6)” css=”.vc_custom_1678882379611{padding-top: 33vh !important;padding-bottom: 33vh !important;background: #000000 url(https:\/\/alteregomarketing.com\/wp-content\/uploads\/2022\/10\/01-Natures-Pride-header.jpg?id=763) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}” bg_gradient1=”rgba(0,0,0,0.6)” bg_gradient2=”rgba(0,0,0,0.6)”][vc_column thb_color=”thb-light-column” el_class=”text-center”]\t
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Nature's Pride<\/span><\/h1>\n\t<\/div>\n\n\t[\/vc_column][\/vc_row][vc_row css=”.vc_custom_1517164146466{padding-top: 15vh !important;padding-bottom: 15vh !important;}”][vc_column width=”1\/2″]\t
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Nature&apos<\/span><\/span>s Pride<\/span><\/span><\/h2>\n\t\t\t<\/div>\n\n\t[vc_column_text animation=”animation bottom-to-top”]For about 10 years, Alterego has found a fresh match with Nature’s Pride, the supplier of <\/span>exotic fruits and vegetables.<\/strong> Among other things, we support and activate the EAT ME brand. With themes such as “Nature’s Pride Proudly Presents” and “Boundless Enjoyment” we take care of the rollout to various media.[\/vc_column_text]\t\n\t\tVisit site<\/span>\n\t\t\t\t<\/a>\n\n\t[\/vc_column][vc_column width=”1\/2″ css=”.vc_custom_1679409504820{padding-right: 20% !important;padding-left: 20% !important;}” offset=”vc_hidden-xs”]\t[\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” content_placement=”middle” css=”.vc_custom_1679409711056{padding-top: 5vh !important;padding-bottom: 5vh !important;background-color: #f4f4f4 !important;}”][vc_column][vc_row_inner content_placement=”middle” css=”.vc_custom_1679409563883{padding-top: 5vh !important;padding-bottom: 17vh !important;}”][vc_column_inner width=”5\/12″ css=”.vc_custom_1517165706482{padding-right: 20% !important;}”]\t
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EAT ME<\/span><\/span>summer campaign<\/span><\/span><\/h2>\n\t\t\t<\/div>\n\n\t[vc_column_text animation=”animation bottom-to-top”]For the summer campaign of 2022, in which the avocado is put in the spotlight, Nature’s Pride asked us to think along with them on their creative concept. The goal is clear; inspire the avocado consumer to use avocado in different meals. The idea was there, we were asked to forge this into one catchy campaign.[\/vc_column_text]\t\n\t\tFollow the Avocado Tour<\/span>\n\t\t\t<\/a>\n\t\t[\/vc_column_inner][vc_column_inner width=”7\/12″ css=”.vc_custom_1679409672512{padding-top: 5vh !important;}”]\t
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THE AVOCADO TOUR<\/span><\/span><\/h2>\n\t\t\t<\/div>\n\n\t[vc_column_text animation=”animation bottom-to-top”]A summer campaign portrayed as a music festival with Avocado as the headliner. This comes to life in the festive and inspiring logo. The festival-time table on which the AVOCADO-TOUR line-up can be found inspires consumers to use the avocado at various times of the day. From leaflets to line-up posters, from animations to displays in the form of a festival food truck\u2026 The Fruit Truck!<\/p>\n

We have created a style that is perfectly translatable across a wide spectrum of resources, with the aim of inspiring and motivating as many avocado fans (to be) as possible at the right place and time to make more tasty dishes with avocado .[\/vc_column_text]\t\n\t\tRead more<\/span>\n\t\t\t<\/a>\n\t\t[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1666100897766{margin-top: 12vh !important;}”][vc_column width=”1\/3″][vc_column_text]Desk calendars<\/strong><\/p>\n

Every year, Nature’s Pride surprises its customers and relations with a colorful desk calendar. With a distinctive concept and tasteful design<\/strong>, Alterego ensures that Nature’s Pride is top of mind with its relations all year round.[\/vc_column_text][vc_single_image image=”766″ img_size=”400×400″][\/vc_column][vc_column width=”1\/3″][vc_column_text]Truck design<\/strong><\/p>\n

Alterego developed the dynamic design for the EAT ME trucks.<\/strong> You can regularly spot them on the Dutch roads.[\/vc_column_text][vc_single_image image=”780″ img_size=”400×400″][\/vc_column][vc_column width=”1\/3″][vc_column_text]Power Friends<\/strong><\/p>\n

Alterego developed the concept and design for the Power Friend<\/strong> campaign, which introduces (parents of) children to various fruits and vegetables from the EAT ME<\/strong> brand. We support the goal of making healthy eating<\/strong> fun and accessible for children.[\/vc_column_text][vc_single_image image=”779″ img_size=”400×400″][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1520266051766{padding-top: 12vh !important;padding-bottom: 15vh !important;}”][vc_column]\t\n\t

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